In 1999, The Ocean Project completed a comprehensive opinion research on public attitudes, perceptions, and knowledge of the ocean ever conducted. The research identified a broad vacuum in public understanding of the ocean; a fundamental issue of ocean literacy. To further increase effectiveness in building ocean literacy, this project updates and expands The Ocean Project's research to create a more highly detailed database of public awareness, knowledge, and attitudes about the ocean and the impact of climate change on the ocean. It develops recommendations to enable free-choice learning educators to improve the ocean and climate literacy of their visitors. The study includes a comprehensive review of existing literature, qualitative and quantitative research, analysis of the data, and publication and broad dissemination, including recommendations for programs and content that build ocean and climate literacy. The work done by The Ocean Project is helping the ocean education community better understand the motivations, psychology, and emotions behind segments of the public's attitudes toward the ocean. These data are essential as the institutions, agencies and organizations of the ocean community work together and independently to engage people, inform decision-makers, and enhance ocean and climate literacy throughout the Nation.

The North American Association of Environmental Education (NAAEE) will assess environmental literacy levels of middle school students and compare the results to baseline data collected nationwide in 2007. In this study the research team will solicit and select a purposeful sample of schools and other program sites that represent the following categories: (1) Networks, e.g., Lieberman schools, Earth Force/Green Schools, Blue Ribbon School, etc.; (2) Programs, e.g. WET, WILD, PLT, IEEIA, etc.); (3) environmentally focused Charter and Magnet Schools; and (4) Independent Schools. By comparing 2008 programmatic assessments to the established 2007 base-line levels of environmental literacy (while investigating the variables that may contribute to school wide or classroom levels of literacy), the field of environmental education and NOAA may make future curricular and program decisions that are grounded in sound scientific data. The Research Team will review these results and generate a report to be submitted to NOAA and NAAEE (and other partners as needed). These results comprise a presentation at the annual NAAEE Conference and other venues. Articles will be submitted to professional newsletters and journals.

The Science Museum of Virginia’s three-year informal climate change resilience education project, “Your Actions Matter: Resilient Citizens Make Resilient Communities,” yielded three overarching lessons learned: 1) understand and use organizational strengths and limitations to advance resilience education, 2) Arts and Humanities are critical for resilience education, and 3) localize the story of climate change and its solutions. Our programming relied on planning and executing two, 5-week “Climate Connections” Lecture Series featuring national climate science researchers, three annual “Prepareathon” events to connect communities with emergency management personnel and services (as well as local meteorologists and climate scientists), two community-focused workshops to engage guests in building resilience to extreme precipitation and urban heat, producing dozens of radio and video programs for public dissemination of climate science concepts, hosting several “Extreme Event Challenge” facilitations for guests to assume manager roles in a crisis, designed numerous scripts and dataset playlists for daily SOS presentations, production of a large format film about cosmic perspectives on climate change, performed theatrical scripts of human sides of climate impacts, leveraged artistic expression and sonification of climate science datasets in public events and exhibits, and undertook the first citizen science climate change campaign in the Museum’s history. Our audiences regularly stretched from preschool learners to retirement-aged individuals, served many thousands from formal education and professional organizations, and that our programming regularly attracted audiences from government agencies, policymakers, fine arts institutions, and urban planners. Our audience reach easily surpassed 1.2 million people locally, nationally, and internationally, with most from metro-Richmond, Virginia. Based on formative evaluation, our substantial restructuring of our initially proposed programming model yielded high-impact educational outcomes. “Ready Row Homes: Preparing for a Hotter, Wetter Virginia” experience achieved highest educational impact of communicating both climate change science and individual resilience behaviors. Our SOS facilitations and Large Format Film, Cosmic Climate Cookbook, performed highly in communicating climate science, but relatively limited in resilience behavior. Extreme Event Challenge has high impact for communicating resilience strategies, but not as well in communicating climate science. Our informative climate science Lecture Series were comparatively limited in communicating resilience. This array of programming successes was greatly improved by collaborations with project partners: WCVE disseminated audio and video programs; George Mason University's Center for Climate Change Communication guided our storytelling techniques for SOS; NOAA assets (i.e., NWS, Chesapeake Bay Office, SOS Network) contributed information and speakers; Randi Korn & Associates provided evaluation; Resilient Virginia marketed programs and designed workshops; and Virginia Institute of Marine Science provided significant expertise through speakers and datasets. New, substantial project partners included Groundwork RVA (co-developed “Throwing Shade in RVA” teen program and participated in urban heat island citizen science projects); Alliance for Chesapeake Bay (provided free rain barrels and workshop educational content); Richmond City’s Department of Planning Review and Sustainability Office coordinated dissemination of outreach materials and executed urban heat island citizen science project; and Franklin Institute (helped guide development of a Virginia-specific facilitation of Ready Row Home hands-on experiences).